Articles

Awareness is the foundation for engaging and connecting the Millennials or Generation Z.

How are the generations the same?

  • Technologically sophisticated: Digital natives, Native speakers, Nets, Internet generation, iGeneration and Nintendo digital generation
  • Generation C:  Connected, communicating, content-centric, computerized, community-oriented, always clicking
  • Diverse
  • Multi-tasking

How are the generations different?

Millennials are -

Optimistic: Generation Y and Sunshine generation, an inclusive and hopeful generation
Team-Oriented: They are group oriented rather than being individualists.

Right-click to download this fact sheet.

Generation Z are -

  • Generation Now
  • Google Generation
  • New Silent Generation
  • Active consumers
  • Independent and ambitious

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